Mission

At Precision Mind Athletics, our mission is to empower individuals and organizations to unlock their full potential through cutting-edge mental performance training. We are dedicated to providing personalized coaching, innovative techniques, and researched-backed strategies that enhance mental resilience, focus, and overall performance excellence. By fostering a culture of continuous growth and self-improvement, we strive to enable our clients to thrive in their pursuits, overcome challenges, and achieve their goals both on and off the field, ice, court, stage, or office.

Location:
7101 Amundson Avenue

Edina, MN 55439

  • Aaron is a dedicated mental performance consultant with over a decade of experience in the performance field. With a doctorate in Sport and Performance Psychology and a master’s in Sport and Exercise Science, he combines cutting-edge research with practical strategies to enhance performance and foster mental resilience.

    Before pursuing his academic and consulting career, Aaron proudly served in the United States Air Force, retiring after a distinguished tenure. His time in service included competing at the highest levels of military athletics as a member of the All Air Force Triathlon Team and representing U.S. Air Forces Europe in cross-country and hockey. These experiences shaped his understanding of high-pressure performance and the importance of mental preparation.

    Aaron has also been a successful hockey coach, mentoring players to reach their potential both on and off the ice. His leadership culminated in guiding his team to the state tournament, where they earned the consolation championship.

    Aaron’s diverse background as an athlete, coach, and consultant fuels his passion for empowering athletes and teams to build confidence, develop mental toughness, and achieve their goals.

  • Gretchen is a mental performance consultant in training who is dedicated to helping athletes and performers develop mental skills that enhance confidence, focus, and overall wellbeing in sport and beyond.

    After nearly a decade of leading social media strategy for professional sports teams, she saw how pressure, public scrutiny, and constant online comparison can affect athlete wellbeing. That experience inspired her to pursue a masters degree in Sport and Performance Psychology at the University of Western States, where she is working toward her certification as a Certified Mental Performance Consultant (CMPC).

    As a former figure skater, soccer player, and basketball player, Gretchen believes in supporting athletes as people and performers. Her approach blends mindfulness, cognitive-behavioral techniques, and values-based tools to help clients build resilience, manage stress, and stay connected to what drives them.

    As an intern at Precision Mind Athletics, Gretchen offers services at a reduced rate. All of her work is supervised by both her AASP Mentor and Dr. Aaron Appelwick, ensuring her clients receive professional guidance and high-quality support in their pursuit of performance excellence.

Services

  • Personalized Package(s)

  • Individual Mental Skills Training

  • Team Mental Skills Building and Training

  • Observation/Reporting

  • Coping With Injury/Rehabilitation

  • Biofeedback Training

  • Coaching Clinics

  • Parent Clinics

  • Individual Athlete Transition Consulting

  • Professional/Personal Development Coaching